Pricing Wars
It’s easy to get caught up in them… You see it a lot in retail. And, for the consumer it may be a winning situation. … Read More »Pricing Wars
marketing
Black Friday Craziness
Before I get into the core content of my blog, I’d like to take a minute to give thanks. Thanks to my clients, my blog… Read More »Black Friday Craziness
Blogging Yet?
If you are a small business owner, you should be blogging. There are several reasons to blog, all good for your business in the long… Read More »Blogging Yet?
Do You Make This Common Marketing Mistake?
Take a look at your small business’ marketing materials. Who are they speaking to? Do you use the word “we” or “us” or “our” over… Read More »Do You Make This Common Marketing Mistake?
Survive or Thrive?
I see it all the time when working with clients, sometimes I even exhibit some tendencies myself… actions that limit success. When it comes to… Read More »Survive or Thrive?
It Pays to Do it Right… (cold calling)
As a small business owner, how often do you cold call another business without gathering any information beforehand? I’m hoping that your answer is NEVER.… Read More »It Pays to Do it Right… (cold calling)