It’s been 25 years since Hannelore sat in a grad school classroom and asked herself… “Why do only large corporations have the marketing tools needed to succeed? Don’t nonprofits and small businesses deserve access to the same quality services without breaking their budgets?” Thus the concept of A Vivid Image was born.
Hannelore is a marketing communications professional who is passionate about helping small businesses and non-profits grow their client base through the use of powerful print marketing, web design, public relations, social media marketing and training courses.
For more than two decades, Hannelore has fine-tuned her marketing and public relations skills working with small mom-n-pop businesses, well-known non-profit organizations and large regional companies.
She capitalizes on her experience in Industrial Psychology and her Masters Degree in Communication as well as past hands-on management experience at large Fortune 500 companies such as GTE and MCI.
As a consultant, Hannelore’s true interest lies in bringing branding techniques used by these large organizations to a local level.
She has successfully tripled media coverage for several Kentuckiana non-profits. Her targeted messaging increased website hits tenfold for the local Junior Achievement office. In addition, she has served as board chair of several organizations.
Hannelore brings the knowledge of big business and the passion of an entrepreneur to every client interaction.
She understands the unique time, financial and expertise constraints of small business owners and works to maximize your marketing dollars.