Do you have a marketing plan? I love working with small business owners. They are passionate about their product or service and work hard to… Read More »How can a marketing plan help your small business?
For those of you who know me, I’m all about branding. My masters thesis was about non-profit branding — many years before non-profits embraced traditional… Read More »Your Small Business’ Biggest Brand Asset…
As a small business marketing consultant, I’m constantly telling my clients about the value of “social proof”, better know in the real world as reviews… Read More »How to Collect Reviews and What to Do if You Get a Bad Review
For most companies the past few years have had unique challenges and all indications show that early 2022 will continue that trend. So how can… Read More »5 Small Business Marketing Tips for the New Year
If you are a small business owner, you may not have the funds to invest in a lot of advertising or software that pushes your… Read More »Increasing Your Small Business Sales with Targeted Messaging
In talking with peers, I’ve realized that small business owners might not know the laws surrounding emailing newsletters and promotional information. If a business has… Read More »Keeping Your Newsletter From Being Tagged As Spam